Add a custom linkifier

This feature is only available to organization owners and administrators.

Linkifiers make it easy to refer to issues or tickets in third party issue trackers, like GitHub, Salesforce, Zendesk, and others. For instance, you can add a linkifier that automatically turns #2468 into a link to

If the pattern appears in a message topic, Zulip adds a little button to the right of the topic that links to the appropriate URL.

Add a custom linkifier

  1. Go to Linkifiers.

  2. Under Add a new linkifier, enter a Pattern and URL format string.

  3. Click Add linkifier.

Understanding linkification patterns

This is best explained by example.

Hash followed by a number of any length.

  • Pattern: #(?P<id>[0-9]+)
  • URL format string:
  • Original text: #2468
  • Automatically links to:

String of hexadecimal digits between 7 and 40 characters long.

  • Pattern: (?P<id>[0-9a-f]{7,40})
  • URL format string:
  • Original text: abdc123
  • Automatically links to:

Generic GitHub org/repo#ID format:

  • Pattern: (?P<org>[a-zA-Z0-9_-]+)/(?P<repo>[a-zA-Z0-9_-]+)#(?P<id>[0-9]+)
  • URL format string:
  • Original text: zulip/zulip#2468
  • Automatically links to:

Linkifier patterns are regular expressions, using the re2 regular expression engine.

If you have any trouble setting these up, please contact us with details on what you're trying to do, and we'll be happy to help you out.